Friends Day at Mast General

Thanks to Mast General Store, adventurers can feel twice as good about their shopping experience as the store celebrates its annual Friends Day. On Saturday, September 10, five Mast General stores (Asheville, Boone, Hendersonville, and the Valle Crucis Main Store & Annex) will donate 10 percent of sales to the Blue Ridge Parkway Foundation.

At each location, guests will meet the Blue Ridge Parkway Foundation staff, who can share details on how the nonprofit makes an impact on America’s Favorite Journey® by enhancing visitor experiences and expanding outreach programs that engage children in exploring the natural environment. We can't wait to see you there!